Employee Campaign Coordinator (ECC)

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Thank You!

You are essential to the success of our Annual Campaign. Without you, we could not provide the critical funds needed in our fight to improve health, education, and financial stability.

What binds us together is the belief that each of us has a stake in the success of our fellow citizens. United, we can ensure our community thrives. Whether this is your first time as an Employee Campaign Coordinator (ECC) or you’re a seasoned veteran, we are here to help you have a successful campaign from start to finish.

On behalf of all of the people served in our community, we thank you for coordinating your 2023 workplace giving campaign.

2023 Workplace Campaign - Steps to Success

Step 1: Prepare

  • Determine how you will hold your campaign - paper forms, ePledge, or a hybrid method.
    • ePledge is a great way to simplify your campaign. It is especially helpful if you have employees in multiple sites or working remotely. Connect with our team to learn more.
  • Attend United Way's Campaign Training
  • Set your campaign dates
  • Assemble your Campaign Team
  • Set your Campaign Goal

Step 2: Build a Communication Plan

  • Browse the Resource Library (below) and determine which tools you will use
  • Arrange a United Way Speaker
  • Determine multiple ways you can reach your employees - email, Intranet, Yammer/Slack/Workplace postings, posters...
  • Consider a Kickoff event or other special events
  • Will you utilize any incentives or prizes?
  • Go over your plan with your United Way staff member

Step 3: Execute Your Plan!

  • Communicate with employees at least four times - on launch day, mid-campaign, a final push and of course - a Thank You.
  • Provide live updates on Campaign progress and celebrate milestones
  • Keep it short - 2 weeks or less is plenty for a majority of companies
  • Contact United Way with any concerns or for assistance

Resource Library

ECC Guide

Key Campaign Tools


ePledge Setup - Employee Template Excel File

White List Information Updated 11/2022

Campaign Video Library

From 30 seconds to eight minutes, we have all kinds of videos for you to share that will help promote the Campaign.

Click here to access.

Digital Engagement

Reaching your employees virtually is easy when you use our content. The toolkit contains email templates, short and long intranet posts, and a variety of images and videos.

Workplace Campaign Engagement Toolkit

All content that is on our blog is available for you to use in your campaign. If you would like to post this content directly on your intranet, please contact Mary for the files. We have additional imagery, videos and email templates to accompany these pieces of content.

Our Favorite Blog Posts:

Printable/email-friendly Resources

Grab people's attention with these informational documents. The PDF format allows you to print or share via email attachment.

General Info

Data Reports

Printable Posters


Campaign Management - Tips and Tools

Promotional Items

Live United t-shirts, branded cups, and many other giveaway items available. Just ask your United Way staff!

For Combined Charities (C5) Only

Federation and Agency Listing